WHY LIT GELS?

Woman-owned Small Business

Lit is a woman-owned small business that's all about inclusive, accessible self-care. Our products are intended for every type of individual and lifestyle. 

Innovative Technology

When it comes to beauty and personal care, South Korea has become a world leader for their innovative technology and cutting-edge beauty products. Semi-cured gel nail strips originated in South Korea and they continue to pave the way in this advancements. We're proud to be a brand that provides the latest and greatest in nail care technology.

Made in South Korea

Straight from the source. We've partnered with a South Korean based manufacturer and designers to provide the highest standard in semi-cured gel nails.

Inclusive Fit

Our semi-cured gel nails can be easily stretched and molded to fit any nail shape or size.

Custom Designs

We follow nail trends closely and create all of our nail designs in house for unique and on-trend options. There's something for everyone!

What we're about

LIT offers trendy, stunning designs. Our 100% gel nail strips made in South Korea. They're easy to apply and fit any nail shape or width.

We love making people feel beautiful, and our nail strips are a quick and affordable method to get a salon-quality appearance. 

For a stunning, long-lasting manicure without salon visits, our semi-cured gel nail strips are ideal. Our strips are easy to apply and damage-free.

These high-quality strips cure to a durable gel mani. They're easy to stretch to match any nail shape or breadth, making them ideal for a quick, attractive manicure.

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Why we do this

At LIT, we're all about empowering you to feel confident, beautiful, and valued. Our mission is to provide a high-quality product that fits seamlessly into your busy life while promoting self-love, inclusivity, and appreciation for the beauty in others' uniqueness.

Our founder is a woman who believes that everyone deserves to feel beautiful in their own skin. That's why she created LIT - to provide a product that helps people feel confident and stylish, without the hassle and expense of traditional salon visits.

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Our Lit Values

Let’s chat for minute about the values we hold near and dear here at LIT: Love. Include. Thrive. 

LOVE - We believe in the power of love for others and yourself. It’s truly so much easier to spread love than hate. Sprinkle that love around like confetti. 

INCLUDE - We promote inclusive beauty — whatever that may look and feel like for your shining, individual self. 

THRIVE - We aspire to help you thrive in self-love, self-care, and appreciation for the beauty in others’ uniqueness.

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